The OPTIX Programme

The OPTIX programme, implemented by SAJIDA Foundation from February 2015 was a special 3 year project of the Rockefeller Philanthropy Advisors (RPA) with funding from the MetLife Foundation and was managed by Bankable Frontier Associates (BFA). This programme allowed the organisation to streamline services meeting specific needs of their market segments, improving client retention through value-added services and securing the organisation’s share against larger competition.